During last week I got to see Jared Spool keynote at IAsummit via a streaming into Second Life. Okay its wasn’t that great, the streaming not the presentation. After reviewing the presentation later. It’s apparent to me that some people maybe missing the point of methodologies.

Jared’s core comments are summed up well by Mia Northrop and Molly from NLC Internet Marketing Blog, basically he proposes that we should be moving away from UCD and start to own up to the point that we haven’t really been practicing it anyway. Thumps up Jared.

We have all had it. You know the scenario, the base concept design is due today, you have just started. Nothing is inspiring you, it’s all the old same old thing. The blank page looks back at you mockingly, laughing.

You sit there trying to visual something, anything new, all you get is nothing, an emptiness that is as vast as the canvas you are working on. The clock numbers slip by endlessly, click click. it too is laughing at you, it knows about the deadline.