I have been involved with many user surveys over the years. Some have gone well. Some have been a complete waste of time and effort. The main distinction between them is the surveys that were professionally developed and pretested would succeed. The ones that had been knocked together by a well meaning manager were often destined to failure.
It comes down to this – unless you have experience designing surveys, then it’s best to either hire someone who has had experience and training, or find another way to collect the same information.


